TeamLogic IT Keeps the Hospitality Industry Humming
Online bookings, apps and other technology are core to restaurant, hotel and tourist attraction businesses now more than ever
If a restaurant can’t connect with an app that allows users to make reservations, it will lose business. The same goes for hotels, entertainment venues and other tourist attractions, but a TeamLogic IT franchise partner can make all the difference.
“People are doing more with phones and tablets than ever when it comes to looking around for a place to eat or stay, or for something to do when they are traveling,” says Chuck Lennon, President of TeamLogic IT. “If they find your business, but then can’t connect with you, they’ll keep on scrolling to the next opportunity.”
Updates and upgrades are essential
Because they are so focused on service, hospitality venues often lose sight of their back-office operations when it comes to IT. They are adept at social media and at keeping their name out there on aggregator websites for local tourism, but they often fail to have the systems in place to handle heavy demand.
“If you put out on Facebook that you’re having a Valentine’s Day package of a free night and a discounted dinner at your hotel, then you’d better be ready for some traffic,” Chuck explains. “If people can’t make a reservation online through their PC, tablet or phone, their business may be lost. They might call in, they might not. Why take the chance?”
Ongoing, reliable support matters
“The hospitality industry is one I point out to TeamLogic IT franchise owners when we talk about prime opportunities for managed services contracts,” Chuck says. “They need to make sure that all of their systems, from software to hardware to servers to cloud-based services, are running at full capacity. They don’t have time to pay attention to software patches or system updates and upgrades. A TeamLogic IT franchise is there to do that for them, and they are thrilled to have that chore off their plate.”
The concept of core business services is one that the hospitality industry gets instinctively, Chuck adds.
“They are focused on creating a memorable guest experience, and so when we say that we are the same way — they are our guests, and their IT systems are what we are there to take care of, all day, every day — a light bulb goes on,” he says. “It’s a very solid relationship that benefits everyone involved.”